Marketing for business transformation
When rebrands, acquisitions and rapid growth create uncertainty,
your marketing must provide clarity - not add to the chaos.
I deliver the strategic guidance and actionable systems
to lead this transition confidently.
Achieve measurable results with senior-level expertise. Without the full-time hire.
You’re in the right place if…
- You’re a founder, director or business leader wearing way too many hats
- You know your marketing could work harder, but don’t have the in-house expertise
- You’ve worked with freelancers or agencies, but end up holding everything together
- You need a marketing partner who gets it, takes initiative, and delivers
- You’re in growth mode, but can’t justify another full-time salary
Sounds like you? Then you’re exactly who The Marketing Touch is here for.
But this isn’t for you if..
- You’re looking for quick hacks or social media “likes”
- You want someone just to follow instructions, not offer direction
- You’re not open to improving your systems, structure or message
Work with me
The Marketing Touch plugs into your business as your fractional marketing lead, bringing clarity, structure and results without the overheads of a full-time hire or the fluff of a traditional agency.
Here’s how we get your marketing back on track:
- Strategy & Planning: clear marketing roadmaps tied to business goals and budgets
- Execution & Campaigns: ads, content, automation and lead gen done for you
- Systems & Structure: smarter processes and tools (yes, even your CRM!)
- Support when you need it: hourly, project-based or packaged, your call.
No hand-holding needed. No vague reports. Just marketing that works, led by someone who’s done it before (many times).
What sets me apart
For years, I watched great businesses stall – drowning in scattered marketing, overwhelmed by too many ideas and not enough hands, trying to navigate rebrands, restructures and rapid growth. I was in the room. I felt the pressure. And I knew there had to be a better way.
That’s why I started The Marketing Touch: to give growing businesses access to senior-level marketing leadership, without the full-time salaries, big agency price tags, or long retainers.
If you’re tired of figuring it out alone, I’m here to help you step up, without burning out.
Why it works:
- I lead like an in-house marketer, but only when and how you need it
- I bring outside perspective and inside accountability
- I make your marketing make sense, for your goals, your team, and your customers


Testimonials
“I worked with Helene on the marketing communications for our rewards programs. She understood our needs and the brief, and delivered a quality product that worked for Optus and the participants. Helene always accepted the challenge of stepping things up year on year.”
– David, SingTel Optus Pty Limited
Get in Touch
Ready to replace confusion with a clear plan?
Let’s find the gaps and build a smarter way forward.